Strike While the Iron's Hot with Alive & Well's New Website

23 May 2011

Have you ever had one of those moments of determination, when you think, “Right – I’m going to join a gym, get in shape and change my life”, and then you’ve just got on with whatever else it was that you had to do that day and forgotten all about the gym thing?

Easily done, isn’t it? You plan to get the gym’s phone number, and then to phone to ask how to register, and then to apply ... and it all seems like it might take just a bit more time than you have right now, so perhaps you’ll do it tomorrow... or the day after... or the day after that...

Well, thanks to the Alive and Well gym at The Centre at MEPC Birchwood Park, the time for putting-off is over.

Alive & Well has just launched a new website that makes joining the gym so instant that even you couldn’t find an excuse to put-off joining.

The website features direct registration sign-up forms and the club guarantees a response within 48 hours, so one click of a button is all it takes to get the ball rolling.

It is easy to use and understand, even for the gym novice, with descriptions of the different types of classes, and a customised, at-a-glance class calendar is also available.

For existing members, the website provides ongoing rewards for recommendations to friends, and with social media platforms including Twitter and Facebook , it provides the opportunity to keep up to date with motivation-inspiring news from Alive & Well.

Said Alive & Well manager, Karen Dennett: “Coupled with the affordable membership rates, which start at only £17 a month, the ease and speed of membership facilitated by our new website means that joining a gym – changing your life, in fact - has never been simpler.

“It means that people can really “strike while the iron’s hot”, and become a member the instant that they make the decision to join a gym, rather than be tempted to put-off forever.”

Alive & Well’s new website, created by HMA Digital Marketing, is the latest initiative launched by the gym to extend its offer to a wider group of people.

Earlier this summer, the gym ran a free six week bootcamp, for people of all levels of fitness that proved so popular that it has now been rolled-out throughout the summer.

Membership of Alive & Well stands at a record level since the club launched in November 2002, with over 800 members from inside and outside the park.

A member of the Fitness Industry Association, Alive & Well provides a multi-disciplinary approach to fitness, offering a fully equipped TechnoGym, over 30 weekly studio classes, nutritional advice and physiotherapy, together with beauty treatments and a dedicated relaxation area. Staff are professionally qualified and offer monthly performance reviews.

For further details, please contact Alive & Well on 01925 824 455, visit www.alive-well.co.uk or for all the latest news, go to www.twitter.com/aliveandwellgym or facebook.com/aliveandwellgym.

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